Nobody knows what is in all 34,000 pages of the Affordable Care Act, but what many specialists do know is that the majority of it is not good for their practice or their autonomy. The notion that more Americans having insurance will equate to more patients for specialists is a not as simple as it may seem. […]
Gold Medical Marketing
Gold Medical Marketing is the leader in Medical Marketing and Public Relations. Our clients continue to see their patient base expand as we position them as leaders in their respective fields. We implement unique marketing strategies based on each practice’s strengths, needs and demographics. Most companies only focus on only one element of marketing strategy and do not capitalize on all available sources of patient generating. Gold Medical Marketing offers the entire spectrum of Medical Marketing resources in one company to create a cohesive and effective brand and identity for your practice.
The coming months are going to bring an undeniable change in the healthcare delivery system as we all know it. The Affordable Care Act is going to shift the paradigm of patient attraction substantially. Despite the problems that have come with the ACA rollout, many patients are already seeing changes to their insurance premiums and […]
In this issue, I would like to discuss one of the most important elements of medical marketing – Media Exposure. Proper media exposure can bring in a large volume of new patients very quickly and increase the branding and expertise of your practice. Gold Medical Marketing specializes in Public Relations, Medical Marketing and Media Exposure. […]
Physician review sites like Vitals, RateMd and Yelp have become increasingly important in the digital medicine revolution. Patients are relying more and more on the input of other patients to help them make decisions on a medical specialist. In most instances, prospective patients are finding a physicians website and then cross referencing their services with […]